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17 SDGs
SDGs

Pedalling progress on the Sustainable Development Goals

In 2015, all 193 member states of the United Nations adopted the 2030 Agenda for Sustainable Development. At its core are the 17 Sustainable Development Goals (SDGs) and their 169 specific targets, which include clear action points and measurable objectives.

We see the SDGs as a guiding framework for collective action – a transformation that requires action from governments, civil society and the private sector alike.

We’ve identified 11 of the 17 goals as especially important to us.

SDG 1 – No poverty

No poverta

Because we value our employees and everyone involved in our value chain. Our aim is to provide secure employment and give our people a say in how the company develops. Fair pay and permanent employment contracts are part of our sustainable personnel policy.

SDG 3 – Good health and well-being

Good health and well-being

Because health and human rights are important to us. We not only uphold human rights and adhere to labour laws, but also offer a motivating and attractive work environment. Our employees’ safety at work is our highest priority. We place a strong emphasis on employee well-being and a cooperative culture. Our working model is built around giving employees plenty of opportunities to help shape the growth of the company.

SDG 4 – Quality Education

Quality Education

Because further training creates more opportunities. For the HEBIE GROUP, further training for employees is part of our strategic business planning. We offer training opportunities, trial work periods and internships, and collaborate with universities on bachelor’s and master’s theses. We also provide capability tests and integration support for people with physical or intellectual disabilities.

SDG 5 – Gender Equality

Gender Equality

Because we’re all equal. Diversification in our employee structure, gender-neutral recruiting and the principle of equality are integral and defined components in our sustainable personnel strategy. As a family-friendly company, we offer flexible working arrangements that fit around our employees’ personal lives.

SDG 7 – Affordable and clean energy

Affordable and clean energy

Because our impact on the environment needs to be a positive one. We use resources responsibly and are constantly improving in this respect. Our measures are accompanied by our in-house generation and use of regenerative energy.

SDG 8 – Decent Work and economic growth

Decent Work and economic growth

Because for us, social and environmental standards are non-negotiable. All three companies in the HEBIE GROUP comply with the strictest of standards when it comes to quality of work, occupational health and safety, and environmental protection. We strive to uphold human rights and adhere to labour laws at our sites and along the value chain through various requirements.

SDG 9 – Industry, innovation and infrastructure

Industry, innovation and infrastructure

Because we’re committed to shaping the future with sustainable new solutions. Innovation meetings, ideas management and collaborations with universities and efficiency agencies direct our focus towards the development of environmentally friendly and socially compatible products as per market demand. By working with industry associations, we are contributing to the infrastructure that is urgently needed for the transport transition, which will enable a revolution in mobility. This also corresponds to people’s desire to travel safely and ecologically from A to B by bicycle. By doing so, we support a reliable and robust infrastructure with innovative products and solutions for the spatial mobility of our target groups, as well as secure employment.

SDG 10 – Reduced inequalities

Reduced inequalities

Because we want to eliminate inequality. Our company culture is open and cooperative. Flat hierarchies enable participation, involvement and shared development. For our employees, they provide creative freedom that knows no bounds. We stand for an inclusive society that is characterised by equal opportunities, regardless of gender, age, background or religion. We cultivate respectful and constructive communication with our business partners along the value chain in line with our Code of Conduct. Promoting social, economic and political inclusion is important to us and contributes to our common goal of making the bicycle a modern, environmentally friendly and viable mode of transport for people around the world.

SDG 12 – Responsible consumption and production

Responsible consumption and production

Because we want to make good products cleanly. The HEBIE GROUP produces parts for the cleanest mode of transport out there – the bicycle. This promotes a clean, healthy and liveable environment. We have made it our job to develop efficient, durable premium products whose impact is as low as possible at every stage, from manufacturing to use and disposal. As a certified ÖKOPROFIT® company and member of the ÖKOPROFIT Klub OWL, we are committed to conserving natural resources. At the same time, we firmly believe that a long product service life is the best way of improving sustainability and saving resources.

SDG 13 – Climate action

Climate action

Because the future needs to be greener. The positive ecological impact we make through our bicycle products should be enhanced by ensuring that the most environmentally compatible raw materials and manufacturing processes are used as resource-efficiently as possible. We focus on encouraging sustainable behaviour – for example, by promoting sustainable mobility. As part of our climate strategy, we review our greenhouse gas emissions every year to determine measures for improving and reducing them.

SDG 17 – Partnerships for the goals

Partnerships for the goals

Because we are part of the sustainable transformation. Our involvement in associations, networks and university partnerships enables shared alignment and helps accelerate sustainable development. To achieve this, we help each other and share knowledge. We also contribute to society by supporting charitable projects, initiatives and associations.


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You can find our goals and ongoing measures in our Sustainability Report 2024 (from page 68 onwards).

B.A.U.M. Zertifikat Hebie
B.A.U.M. Zertifikat tubus
Auszug der strategischen Nachhaltigkeitsziele

Powerplan für die Zukunft

Wir möchten auf lange Sicht etwas bewirken. Dazu setzen wir uns kurz- bis mittelfristige Ziele und verfolgen wirtschaftlich sinnvolle Strategien, die eine nachhaltige Entwicklung unterstützen. Wir sehen unsere Ziele als Teil einer sehr dynamischen Entwicklung, die auch von außen getrieben wird. Sie sollen sich bei besonderen Umständen und Entwicklungen anpassen können.

SDG 12 SDG 13

Erarbeitung von Richtlinien zur Entwicklung maximal nachhaltiger Produkte, auch unter zirkulären Ansätzen.

SDG 13

Maßgebliche CO2-Reduzierung in der HEBIE GROUP.

In Scope 1 möchten wir unsere Emissionen um 25% bis 2029 reduzieren.
In Scope 2 möchten wir unsere Emissionen um 55% bis 2025 reduzieren.
In Scope 3 möchten wir unsere Emissionen um 5% bis 2029 reduzieren.

SDG 12 SDG 13

Erweiterung der Einkaufsrichtlinien zu nachhaltigen Kriterien.

SDG 4 SDG 5
SDG 10 SDG 13

Einrichtung einer Lern- und Wissensplattform zu nachhaltigen Themen für alle Mitarbeiter:innen der HEBIE GROUP.

SDG 4

Aufbau eines Rechtsregisters für Rechtssicherheit und Rechtskonformität in der HEBIE GROUP.

SDG 13

Analyse eines betrieblichen Mobilitätsmanagements & Konzeptentwicklung.

SDG 4 SDG 12 SDG 13

Erarbeitung und Etablierung eines PCF-Modells (Bewertung der Umweltauswirkungen/CO2-Emissionen eines Produkts über seinen gesamten Lebenszyklus).

SDG 4 SDG 12 SDG 13

Entwicklung einer nachhaltigen in die Unternehmenskommunikation integrierten Kommunikationsstrategie für die HEBIE GROUP.

SDG 12 SDG 13

Prüf- und Dokumentationsprozess für die HEBIE GROUP mit relevanten Kriterien zur neuen EU-Verpackungsverordnung sowie EU-Entwaldungsverordnung erstellen.

SDG 12

Konzeptionierung des Digitalen Produktpasses (DPP).

SDG 17

Alle zwei Jahre Veröffentlichung eines Nachhaltigkeitsberichtes für Stakeholder der HEBIE GROUP, darüber hinaus regelmäßige Nachhaltigkeitsberichterstattung (VSME-Standard).

SDG 8

Sicherstellung, dass unsere Wertschöpfungskette sozial und ökologisch verantwortungsvoll ist, und dass unsere Lieferant:innen sich so weit wie möglich an dieselben Standards halten.

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Weitere Ziele findest du in unserem Nachhaltigkeitsbericht 2024.